Begonia I'CONIA Aroma Peach is a Winner!
Fleuroselect is proud to announce that the FleuroStar Award 2021/22 goes to Begonia I'CONIA Aroma Peach from Dümmen Orange.
Alexander van der Kaaij, Senior Product Manager Bed & Balcony and Jeroen Meeder, Sales Manager Benelux, accepted the prize from Fleuroselect Vice-President Marc Driessen, Secretary-General Sally van der Horst and Marketing & Communications Manager Ann Jennen(below).
Begonia I'CONIA Aroma Peach from Dümmen Orange was competing against Pelargonium Estelle Appleblossom (Florensis), Petunia Fun House Potpourri (Syngenta Flowers) and Verbena Mr. LavaLava (Selecta one).
The jury stated: 'I'CONIA Aroma Peach displays a true abundance of double, bi-coloured flowers, which are so elegant and charming! The excellent plant habit and subtle fragrance turn this Begonia into an outstanding eye-catcher for any terrace or garden.'