Groen-Direkt Presents a Diverse Range
Groen-Direkt’s Spring Fair is widely seen as the start of the International garden plant sector’s new season.
Held in Boskoop, this large trade fair is an important indicator of the sector’s market sentiment. The 2019 edition of the fair took place last week and attracted an exceptionally large number of visitors from within and outside the Netherlands.
The Place To Be!
This proves that the Spring Fair is not merely a commercial event, but indeed the place to be for anyone professionally involved in the garden plant sector. Groen-Direkt’s fairs are characterised by highly diverse ranges of visually attractive products.
Besides popular garden plants, Groen-Direkt also presents new plant varieties, batches of less common exclusive plants and wide selections of Mediterranean and solitary plants. The overall range presented at this Spring Fair was even more varied than the ranges of previous years.
Positive Commercial Outlook
The fair’s visitors (traders and buyers from all over Europe) were extremely positive. In spite of the scarcity, the ranges presented at both the sample fair and the Product Promotion Plaza were exceptionally good.
18 Consecutive Weekly Fairs
This, combined with the unprecedented crowds of buyers eager to buy resulted in an increase in turnover of more than 10% by the end of the two fair days. The series of 18 consecutive weekly fairs (to end June) continues on February 26th.