‘Glee at Spring Fair’ Draws Closer!
As the U.K.'s Spring Fair, draws closer, the show’s Event Director, Matthew Mein, provides an update on what the industry can expect. He tells us why garden retailers should make the event a ‘must attend’ part of their Spring 2019 plans.
Why Glee at Spring Fair – how does it differ to the September show?
'Glee at Spring Fair was introduced in 2018 for one simple reason - Spring Fair is the UK’s number one Home and Gift Fair, with an audience which is already engaged and ready and willing to do business. The exhibition already welcomes a strong garden centre contingent, with owners /operators and gift buyers out in force.'
Event Director, Matthew Mein
'Our aim is to encourage other category buyers from across the gardening spectrum to maximise their attendance at Spring Fair.' Glee at Spring Fair is held from 3-7 February at the NEC Birmingham and will give retailers the opportunity to see new and best-selling ranges ahead of the spring season'.
'This ‘second edition’ of Glee, taking place in the early pre-spring season, will also provide retailers an additional destination to refresh their ranges ahead of key retail spikes.'
Who can visitors expect to see?
Glee at Spring Fair will be a concession that will deliver a selection of some of the best products from some of Glee’s core product sectors. Core gardening will remain at its heart, with key brands such as Woodlodge, Fargro, Logs Direct, Joseph Noblett, Innovators International, Kingdom Teak, Dizmes, Neat Ideas, Belgian Nursery Laurica Plants (above), and Riverco Trading showcasing their 2019 ranges.